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Trucor

Trucor is a premier flooring company based in the United States. They are a brand under The Dixie Group, a company best known for its high-quality carpet products. 

The Dixie Group introduced Trucor at the “Surfaces 2019” flooring expo, marking their entry into the hard surface flooring market – with a focus on rigid core products. 

The name Trucor comes as an abbreviation for the phrase "true to the core," which encompasses this manufacturer's biggest strengths: durability and reliability. 

Trucor is best known for its Stone Plastic Composite (SPC) and Wood Plastic Composite (WPC) options, but its flooring catalog comprises a plethora of options, each made of high-quality, durable materials.

Products and Specialties

Trucor offers an extensive product catalog with over 15 collections and hundreds of designs. 

You can get top-of-the-line Luxury Vinyl, Mineral Fiber Core, Modified HDF, SPC, and WPC flooring options.

Each Trucor design has a 100% waterproof core and is, therefore, engineered to perform in both residential and commercial environments. 

Trucor's acrylic coating ensures that each design is protected against dirt, stains, moisture, and scratches. 

Their flooring also comes with a lifetime residential warranty and up to a 15-year commercial warranty. 

Let's take a look at just a couple of different state-of-the-art options they have in their catalog:

Trucor 3DP: This collection blends technology with style in the best way possible. It offers a revolutionary direct digital print onto an SPC core. 

Two times the resolution of current PVC film options, this innovative 3DP technology utilizes synchronized digital print textures that mimic cathedrals, graining, knots, and mineral streaks found in wood or stone. 

It also combats spills, stains, and heavy traffic, making it an excellent option for home or commercial interior installations.

Trucor PRIME: The PRIME Series is engineered with a 4mm WPC core, a 2.5mm vinyl top layer, and a 1mm cork pad for a total thickness of 7.5mm. 

A 20mil protective wear layer, along with an acrylic coating, rounds out this elegant yet durable flooring option.

Trucor 5 SERIES: Whether it's a home with active kids and pets or a busy retail environment, incorporating the look of natural elements is high on every designer's wish list.  

Series 5 rigid vinyl flooring options capture the beauty of hardwood and stone yet are designed to take the demands of active home and work environments at a fraction of the cost.

The price range for their flooring options goes from around $5 to $9 per square foot.

Unique Selling Points

Trucor distinguishes itself by merging style, durability, and ease of installation:

  • The company offers products that mimic high-end materials like marble and slate at a fraction of the cost.
  • Their floors are designed for easy DIY installations.
  • Lifetime residential and 15-year commercial warranties speak of the quality of their flooring options.

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